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Build Culture By Getting Off of the Carpet

Jul 8, 2025 | Podcast

World at Work ep 119

“There’s no other leadership tool that builds trust, reveals blind spots, and improves decisions better than walking your business.”

As a leadership consultant and former executive leader, I’ve learned that one of the most overlooked yet powerful tools we have is visibility. In this episode, I shared why great leaders like Lee Cockerell focus on the idea that they need to get “off the carpet and onto the concrete.” Whether it’s a theme park, a job site, or even a massive gas station like Buc-ee’s, culture is built by leaders who show up where the action happens.

This isn’t just about popping in and saying hi. It’s about being genuinely curious, offering support, and understanding how your team’s experience shapes your business outcomes. I’ve seen firsthand how asking, “What can I help you with today?” opens doors to real conversations, earns trust, and reveals insights that never show up in a report.

It’s easy to get stuck behind a desk, but great leadership lives in the field. When leaders show up consistently, listen with humility, and experience the product or service like a customer, it creates a ripple effect. Teams feel seen. Customers feel the difference. And decisions get sharper because they’re grounded in reality, not assumptions.

If you’re wondering how to start, start small. Say hi. Ask a question. Offer help. Then do it again tomorrow.

If you want support crafting a walk-your-business strategy that fits your leadership style and company culture, reach out. We’re here to help make visibility a core leadership habit.

Connect with Tim and his team:

Website: https://bestculturesolutions.ca/

LinkedIn: Best Culture Solutions, Inc

Instagram: @best.culture.solutions  

Email: tim@bestculturesolutions.ca

Notable Moments

[00:03:48] – Buc-ee’s experience leads into leadership visibility discussion

[00:05:27] – Lee Cockerell quote: “Get off the carpet and onto the concrete”

[00:07:48] – Why most leaders nod… but don’t follow through

[00:10:55] – Three reasons visible leadership matters

[00:13:09] – The irreplaceable value of experiencing your own product

[00:16:23] – Push past the awkwardness: consistency builds trust

[00:17:33] – Do the frontline job: respect comes from effort, not titles

[00:19:09] – Why walking your business reduces constant interruptions

Tim Dyck
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