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Navigating Seasonal Trends in Industries

May 20, 2025 | Podcast


 World at Work podcast episode 114 navigating seasonal trends

“Success in hiring starts with understanding when your industry’s people are most likely to listen.”

As business leaders, it’s not enough to know who you’re looking for. You have to know when to look. There are seasonal trends in recruitment that affect both sides of the hiring table. From the school year shaping education roles to wave season influencing travel, industries have their own hiring rhythms. Understanding them gives you a serious edge, whether you’re hiring or job hunting.

Knowing those rhythms isn’t a big industry secret. There are several ways to predict when the time may be right. It’s not just about common sense. It’s about researching project timelines, studying board minutes, and sometimes, reading the signals from trade unions. Use those insights to plan your recruitment efforts months in advance, so you’re ready when the best candidates are.

For job seekers, knowing when organizations will be looking allows you to position yourself more effectively. For employers, it is important to take a data-driven approach. That includes mapping future hiring peaks based on projects, pay advantages, and regional trends. Knowing when to make your pitch is just as important as what you’re pitching.

One thing I always say: recruitment isn’t a one-size-fits-all process. It’s a people puzzle. And if you can anticipate your industry’s unique hiring seasons, you can put that puzzle together faster and better.

Reach out anytime at bestculturesolutions.ca so we can help you solve your people puzzle.

Connect with Tim and his team:

Website: https://bestculturesolutions.ca/

LinkedIn: Best Culture Solutions, Inc

Instagram: @best.culture.solutions  

Email: tim@bestculturesolutions.ca

Notable Moments

00:02 – Seasonal hiring patterns in education

00:04 – Energy industry trends and maintenance scheduling

00:06 – Resources for researching hiring patterns (news, board minutes, unions)

00:08 – Mindset and timing in professional roles like physiotherapy

00:10 – Strategic workforce planning based on project end dates

00:11 – How we help organizations align recruitment with industry timelines

00:12 – Final thoughts on navigating shifting career interests and hiring seasons

Tim Dyck
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